How Vivo and Zeiss are building smartphone cameras for the TikTok generation

How Vivo and Zeiss are building smartphone cameras for the TikTok generation



Vivo X80 Pro profile shot

Credit: Dhruv Bhutani / Android Authority

Smartphones singlehandedly wiped out the entire category of pocket cameras and have had a significant impact on the professional imaging market too. Purists might still want to stick to traditional cameras — I know I still use one — but by and large, smartphones are what everyone reaches out for. Not just because they’re with us all the time, but also because of their excellent capabilities and one-click post-processing.

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